Free Range Creative hires Scott Gagain to expand performance capture and new creative work

Free Range Creative has named industry veteran Scott Bailey Gagain as executive producer and head of operations at its Marina del Rey studio. The move is meant to grow the company’s performance capture business while opening the facility to commercial shoots, events, collaborations, and other entertainment projects.

Why it matters: - Free Range Creative is trying to widen its role beyond performance capture and compete for a broader mix of entertainment, commercial, and live-event work. - The hire gives the Marina del Rey studio a senior operator with more than two decades in performance capture, animation, and production strategy. - The company is positioning its facility as a production hub, not just a capture stage.

What happened: - Free Range Creative hired Scott Bailey Gagain as executive producer and head of operations. - Gagain will lead expansion of the studio’s performance capture business. - Gagain will also help sell the studio’s capabilities to the wider creative community. - Free Range Creative is based in Marina del Rey, California. - The company said the announcement was made Sept. 9, 2026. - More information is available in the company's announcement.

The details: - The studio’s leadership team includes Creative Director Jeff Swenty, Technical Director Marc Morisseau, Wendy Nguyen and Audio Director Nakia Harris. - Swenty’s credits include mocap direction on Call of Duty, Tony Hawk Pro Skater and Guitar Hero titles. - Morisseau’s work includes Avatar and Deadpool. - Nguyen has worked on Avatar. - Harris has worked on Call of Duty. - FRC said the team has decades of experience across feature films, AAA games, television, animation, audio and emerging entertainment. - Gagain has spent more than 20 years working at the intersection of performance capture, animation and storytelling. - His background includes creative development, production and business strategy roles. - Gagain has held leadership roles with Epic Games, Vicon House of Moves and Motion Analysis Studios. - Gagain and Swenty previously worked together at Motion Analysis Studios. - FRC says its facility includes a 40-foot by 60-foot capture volume with 16-foot ceilings. - The studio’s technical setup includes OptiTrack cameras, head-mounted cameras, Stretch Sense gloves and real-time Unreal Engine integration. - The facility also includes a sound recording studio, a voice-over booth, a viewing loft, a private production office, a full kitchen, a locker room with shower, two loading bays and reserved parking.

Between the lines: - The hire suggests FRC wants to turn its technical infrastructure into a broader business platform. - Gagain’s mix of production, technical and business experience fits a strategy focused on both capture services and outside collaborations. - The studio is betting that demand now spans games, films, commercials, live experiences and newer digital formats. - That broader positioning could help FRC fill the facility with a more diverse client mix.

What's next: - FRC plans to support commercial and film shoots, events, prototype development, creative collaborations and other forms of storytelling and interactive entertainment. - Gagain said his goal is to bring the studio’s team, facility and production experience to more projects and collaborations. - The company says it began opening its facility and capabilities to the broader creative community in 2026.

The bottom line: - Free Range Creative is using a senior hire to push from a specialized performance capture shop into a wider creative production business.