Statement from LeadsCouncil on Diversity in the Performance Marketing Industry

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LeadsCouncil's response to the lack of diversity and inclusion in the performance marketing community.

In the face of countless examples and horrific evidence that reinforces how much work is yet to be accomplished, LeadsCouncil is speaking up to clearly articulate our position and plans. ”

— LeadsCouncil Board of Directors

WASHINGTON, DISTRICT OF COLUMBIA, UNITED STATES, July 8, 2020 / — In the face of countless examples and horrific evidence that reinforces how much work is yet to be accomplished, LeadsCouncil is speaking up to clearly articulate our position and plans regarding diversity in the performance marketing industry. First, though, it is necessary to clearly and loudly state our position: Black Lives Matter! Full stop.

There is a systemic lack of diversity and representation in our community. This issue is not unique to performance marketing or the lead generation sector, but the LeadsCouncil is focused on this sector. As such, we believe it is essential that we add our voice, intention, and leadership to addressing these very real problems.

The lead generation industry's ability to deliver sustainable value, innovation, and continued growth is threatened if we cannot ensure that the best, brightest, and most creative people, regardless of skin color, gender, sexual preference or religion are included in our teams and our industry at all levels of our organizations. To ensure success as individual companies, and as a united industry, we must begin the work together, in earnest, to attract, recruit, develop, and retain the best our country (and beyond) has to offer. The only way to achieve this is to ensure that barriers to inclusion are eliminated, both explicit and implicit.

LeadsCouncil and our Board Members believe we must play a central role in helping all companies in our shared industry make the necessary changes.

How does the LeadsCouncil play an essential role in uniting and leading our industry on the measures of diversity, equity, and inclusion?
We start by doing what we do best; providing a platform for awareness and education. We will leverage the LeadsCouncil website, outreach, network, and Board members to build a centralized hub of resources for the industry to access. This objective falls within our core mission. By educating and advocating for the things most important to the industry, we support the mission all members are committed to upholding. It starts by speaking up about the problem.

Steps we are immediately taking:
• The formation of a task force committed to defining, acting, and measuring the goals of this
• Supporting the major industry conferences and events to strengthen efforts aimed at
addressing Black Lives Matter (BLM) and other diversity-related efforts. We will help connect these events with a more diverse group of industry resources as speakers and content providers.
• We will provide an area in our Resource Hub dedicated to items such as diversity-related best practices shared by leading companies within the space, as well as other critical resources related to BLM and diversity-related matters.
• Supporting efforts of other groups focused on raising awareness and making progress on diversity, equity, and inclusion initiatives, such as Ladies of LeadsCon and Women of Martech.
• The establishment of a channel for all firms and voices to be heard.

We do not have all the answers today, and we will get better at ensuring that we remain open to
listening, learning, and continued feedback from our members and our industry at-large.

These are just a start to our task force's mission committed to fostering change and ensuring a sustained commitment towards making change within our industry.
Lastly, you can do your part by joining the LeadsCouncil in making meaningful change. Join a sub-committee, get involved, have a voice. Join our mission today!
We are committed to making our voice a better voice! Black Lives Matter.
We are stronger together and invite you to join us in the hard work ahead.

Robert Seaver
+1 202-695-5783
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Source: EIN Presswire

Update–Weiner & Lasky: Democrats' Senate, WH Hinge on Biden Preempting Predictable Trump Team Baseless Investigations

WASHINGTON, DC, UNITED STATES, July 8, 2020 / — Former White House and congressional spokesman Robert Weiner and Ben Lasky, senior policy analyst for Robert Weiner Associates and Solutions for Change, have published an article in OpEdNews (H3 when came out, the site's #3 lead op-ed nationally), “Democrats Chances of Taking Senate and Replacing Trump Could Hinge on Biden Leaving His House More Often” but with "Aggressive Events & Preempting Predictable Trump team Investigations Playbook." They add, "Dukakis Blew Huge Lead by Staying Home and Biden Could Too; Must Preempt Predictable Later Baseless Personal Attacks by Trump, Barr, Durham, Lindsay Graham.”

Weiner and Lasky begin, “Recent polls show Democratic challenger Theresa Greenfield leading incumbent Iowa Senator Joni Ernst by two or three points. The chance of changing the Iowa seat and others around the country, including Susan Collins and even Senate Republican leader Mitch McConnell, plus overall Senate control, could be determined by what happens at the top of the ballot.”

They continue, “Trump will use every trick in his book as Election Day nears. Attorney General William Barr and Barr appointee-prosecutor John Durham will try to paint Biden as a Ukraine briber for his son's profits–even though Biden was carrying out policy of the U.S. and E.U. to replace the existing prosecutor who was indeed corrupt with a better one who would end the corruption and serve Ukraine well. Trump, Barr, Durham, and Senate trump ally (and regular golfing buddy) Lindsay Graham, Judiciary Chair, will try to replay the Comey playbook of a last-minute investigation like they did against Hillary Clinton—‘full of sound and fury, signifying nothing,’ as Shakespeare famously wrote.’”

They point out, “But the bad-mouthing, which worked against Hillary Clinton after Comey's nonreinvestigation, will happen to Biden now, with new actors.” As a conservative radio host said to us when we confronted this issue, "What, we can't campaign?" Weiner and Lasky explain, "It's clear Trump and his allies will do this."

Weiner and Lasky go on, “As the US and the rest of the world grapple with police brutality and Coronavirus, Joe Biden has been reduced to running for president from his basement other than a couple well received speeches in Philadelphia and Houston, plus his most recent ‘Trump is derelict in his duty’ speech this week in Wilmington, in Biden's home state of Delaware. While he is now ahead of President Trump nationally and in key battleground states, the election is still over four months away. He could lose if he is seen as living on just being ‘not Trump’".

Link to published article:

They write, “If sitting back and hoping that Trump loses the election by his personality as well as his handling of the Coronavirus and Black Lives Matter protests, Biden risks becoming the modern day Michael Dukakis. Dukakis blew a 15 point lead by insisting on spending most of the work week in his house in Massachusetts. As the Los Angeles Times' Bob Drogin wrote following the 1988 election, 'Dukakis tried to sit on his lead,’ despite the fact that half of his supporters couldn't identify any of his policies.”

They assert, “Just like the rest of the country, staying at home forever is not a realistic option.”

They explain, “This is not to say that Biden should hold rallies, as Trump did indoors in Tulsa, Okla. on June 20 and Phoenix, Arizona on June 23, despite health experts' warnings. But there are actions the former vice president can take. Trump has toured manufacturing plants where they produce surgical masks.”

“Four-Star General Barry McCaffrey, the former SouthCom (Latin America) Commander, Colin Powell's assistant, and former Drug Czar, is usually non partisan in presidential elections. But he told us one of the best suggestions we've heard. He said Biden should rent out a floor of a hotel in D.C. and hold meetings with the intellectual communities that form policies. He should hold press conferences regularly with media cameras and reporters."

They go on, "While Elizabeth Warren came up short in her run for the Democratic nomination, she received praise for her long list of specific policy proposals, a strategy the Biden campaign could adopt– and do it more actively with more media than even Warren generated.”

They continue, “Biden needs to give people an idea of what kind of president he would be. He has begun this process."

They contend, “After Trump's confusing, inaccurate Oval Office address on the Coronavirus on March 11, Biden gave his own speech the next day about what his plan would be. With American flags surrounding him, and plans that actually made sense, it's about as stark a contrast as one can think of In a speech on June 30, Biden properly said, ‘It’s not about I, it's about us.’"

They write, “Trump makes it easy for him. Biden would have scored major points if he gave a major policy speech, in public (with limited attendees) the day after Trump suggested that Americans inject and consume Lysol to fight off the infection. The president gives him these chances on a near daily basis. It's time to stop playing ‘prevent defense.’ Now, he points to the ludicrous non-reading of daily national security briefings or ignoring their findings, such as Russia's Putin putting a paid hit on US soldiers in Afghanistan,or ignoring their findings.”

They go on, “Biden's ongoing activity will be far more appealing to the American people– if he shows sincerity for policies that are designed to serve the nation, not the self-aggrandizement the American people are weary of from Trump.”

Weiner and Lasky conclude, “Not only Biden's Presidential chances, but Iowa's Senate race and control of the Senate, are at stake.”

Robert S Weiner
Weiner Public News
+1 3012830821
email us here

Source: EIN Presswire

Digital Pi Achieves SOC 2 Type 1 Certification to Demonstrate Commitment to Client Security

Digital Pi Achieves SOC2 Type 1 Certification to Demonstrate Commitment to Client Security

Global Marketing Tech and Operations Strategy Experts, Digital Pi, LLC, meets security policies and control standards set by the AICPA.

DALLAS, TX, UNITED STATES, July 8, 2020 / — Digital Pi, LLC, a Merkle company and global team of marketing technology and operations strategy experts, announced today that it has received SOC 2 Type 1 Attestation.

Digital Pi provides consulting services to help its clients optimize their Marketing Automation systems, typically requiring access to its clients' internal applications. In this exchange, clients must entrust Digital Pi with their systems and sensitive data.

SOC 2 Type 1 Certification means that an accredited CPA firm has reviewed Digital Pi's policies, procedures, and controls and confirmed that they are well designed, in place, and are in accord with the security standards set out by the American Institute of Certified Public Accountants (“AICPA.”)

"At Digital Pi, our clients were demanding a deeper level of security controls," said Peter Liske, Privacy Officer at Digital Pi, "and we wanted to show that commitment to them. SOC 2 attestation involves a rigorous audit process, and as such is an industry-recognized certification our clients know and trust."

In an effort to continue to provide the highest level of security to its clients, Digital Pi will now move toward Type 2 evaluation, which is earned after an auditor confirms that Digital Pi has been operating under the controls approved in Type 1 Certification over a period of time.

Learn more about Digital Pi's commitment to client security, as well as its comprehensive offerings of strategic, operational, and managed services for Marketo Engage here. Connect with us on Twitter at @digitalpi.

About Digital Pi
Digital Pi, a Merkle company is a leading full-service B2B digital marketing agency focused on marketing automation consulting services that help companies get the most value from their investment in Marketo Engage and integrated technologies. Digital Pi defined the widely adopted Digital Pi Gold Standard framework, a blueprint for achieving measurable and repeatable marketing with Marketo Engage. Founded in 2013, Digital Pi has helped hundreds of companies from mid-market to enterprise get more from their investment in marketing technology.

Leah Raras
Digital Pi
+1 844-877-2669
email us here
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Source: EIN Presswire

NYC Video Pros to Join New York Society of Association Executives to Discuss Virtual Events

NYC Video Pros at NYSAE Technology Showcase as a Virtual Event Tech Partner

NYC Video Pros at NYSAE Technology Showcase Awards & Ceremonies

In taking recognition ceremonies virtual there's a no. of ways to use these tools to not only replicate the traditional experience but to think differently & engage audiences in new & innovative ways”

— Frank Berman, VP of Technology – NYC Video Pros

NEW YORK, NEW YORK, USA, July 8, 2020 / — The New York Society of Association Executives, in its on-going mission to educate members on the latest technologies, will hold a panel focused on virtual events focusing specifically on how to leverage the tools for Awards and Ceremonies.

The event is scheduled for July 10th, 2020 at 11 AM EDT. Through a panel conversation, NYSAE will aim to educate members on using virtual events as an opportunity to create unique and engaging Awards and Ceremonies.

Virtual event production brings new opportunities to highlight achievements, shine a positive light on award recipients, and strengthen a sense of community within an organization.

Jason Cohen, Executive Producer of NYC Video Pros explains, "We're excited to speak with the NYSAE community because perhaps now more than ever it's crucial for organizations to honor award recipients, acknowledge significant accomplishments, and create invaluable sponsorship opportunities to drive revenue with the power of professionally produced virtual events."

For its part, NYC Video Pros has a rich history of working with clients to adopt and craft strategies around new technologies. Born out of helping clients leverage Podcasts in 2006, NYC Video Pros is now taking a lead in the virtual event production and has launched The Institute of Virtual to guide the industry forward.

"In taking recognition ceremonies virtual there are a number of ways to use these tools to not only replicate the traditional experience but to think differently and engage our audiences in new and innovative ways," explains NYC Video Pros, VP of Technology, Frank Berman.

Non-profit and association leaders can join using this link to the NYSAE portal. The event is free and will offer the opportunity for attendees to ask questions and gain a further understanding of these emerging tools and opportunities.

Seth Bellaff
NYC Video Pros
email us here
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Source: EIN Presswire

Novelist Struggles With Own Love Story in C.D. Hamilton’s “Blind Expectations”

Blind Expectations Cover

BookTrail Agency

In this romance novel an author strives to write his own happily ever after when his soulmate gets engaged to another

A kind, naive young man seeking true love must open his eyes to the women who can make his ultimate dream a reality”

— C.D Hamilton

UNITED STATES, July 8, 2020 / — Turns out finding true love is harder than beating writer’s block. C.D. Hamilton's debut novel follows an aspiring author seeking his soul mate, who faces a tough journey ahead of him as he goes through college, faces painful family conflicts and navigates the treacherous perils of the
heart, which he delves into with "Blind Expectations."

Readers will follow Peter Michael Webb during his days in Stepney Green College, having made it to the prestigious institution despite his modest origins. Seeking a better life than that of his mother, who provided for her family through hard physical work, while avoiding the path his wayward older brother took, he sets his sights on achieving a college degree. And finding the woman of his dreams, too.

College life and romance prove far from easy for Pete, though. The hopeless romantic's naivete is shattered, disabusing him of his lofty notions. The women he pursues leave him heartbroken. All but one. His closest friend, Corinne Aldrich, yearns for him but after all the hurt he has faced, Pete is only interested in friendship.

After graduation, Pete has not only accomplished his goal of a college degree, but also his dream of becoming a published novelist. Yet there is something missing, deep down in the recesses of his heart. At the same time, Corrine becomes the envy of women everywhere after receiving a marriage proposal from a dashing Englishman – which she accepts.

News of this rocks Pete, who realizes that the woman who he has known for a long time, who has been there for him through life's highs and lows, who he pushed away because of his wounded heart, is the one who can make his dreams come true. But as he finally opens his eyes and admits that he loves her, she is bound to leave the country with her fiance.

Now it is up to Pete to write the next chapter of his story. Readers will see what fate has in store for him, whether he pens the conclusion on his own terms, or if his dreams will remain a rough draft.

With “Blind Expectations,” Hamilton’s narrative immerses us in New Jersey's mountainous northwest and Hamilton deftly juxtaposes it with Pete's upbringing in a working-class community. This touches on universally relevant issues and grounds the protagonist, making him and his struggles relatable to audiences. Moreover, Pete's hard working blue collar mother and the dark path his brother fell into comprises not only an edgy family drama subplot, but also shows us why Pete and everyone like him are trying their best to build better lives. College and romance are not the only thing going on in Pete’s life, readers are given a glimpse of the harsh realities facing the American working-class, the hazards and the aspirations driving their search for success or even just survival. All this makes “Blind Expectations” and Pete’s story moving. "I was inspired to write an old-fashioned, feel-good love story, with an edgier family drama subplot, so that my work may touch people’s hearts." Hamilton says. "It is my wish that readers will be inspired to dream, take chances in life, and to always be grateful and treat others with kindness."

About the Author

Having worked in the writing and editing fields for more than two decades, C.D. Hamilton finally makes his literary debut with "Blind Expectations," both a love story and family drama in one

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Source: EIN Presswire

Chad Everett Harris Extends Academic Scholarship Deadline Due to COVID-19 Crisis

The Chad Everett Harris Scholarship Program will now be accepting applications up until August 14th

NEW ORLEANS, LOUISIANA, UNITED STATES, July 8, 2020 / — In an effort to help more students affected by the COVID-19 pandemic, Chad Everett Harris has extended the deadline date for the Chad Everett Harris Scholarship Program. The new extended deadline date is now Friday, August 14th

Chad Everett Harris is a serial entrepreneur from New Orleans. He created his own scholarship fund to encourage young business enthusiasts and entrepreneurs to follow their dreams and help develop their skills to ultimately better the world around them.

The Chad Everett Harris Scholarship Program will award applicants that are innovative, driven, and passionate about entrepreneurship with a scholarship prize to help fund their education.

To be eligible for this opportunity, applicants must be US or Canadian citizens that are either currently enrolled or are planning to enroll at a college or university in the US or Canada.

Applicants must also write and submit an essay of at least 500 words explaining how entrepreneurship has changed and how technology has impacted the business landscape. Chad Everett Harris wants applicants to consider the impact and role that change plays in entrepreneurship and how they picture themselves within that change.

The three applicants that meet the eligibility criteria and submit the most compelling essays will be awarded with a scholarship prize.

The Chad Everett Harris Scholarship Program is offering a three-tiered scholarship, with $3,000 USD for first place, $2,000 USD for second place, and $1,000 USD for first place.

Chad Everett Harris thanks all applicants for their interest. Only the successful applicants will be contacted.

For more information and to apply, please visit

About Chad Everett Harris

Chad Everett Harris knew from a young age that entrepreneurship was his life passion. Born in Palos Verdes, California in 1969, Chad spent much of his young life moving between cities across the US. During his early years, Chad spent considerable time in Georgia, Michigan, and Louisiana. From the beginning of his career, Chad has built, launched, and thrived with creating various businesses and business ideas for several brands. Alongside his current business ventures, he is also seeking new and innovative ways to support young business enthusiasts by encouraging them to follow their dreams.

Chad Everett Harris
+1 (504) 415-6843
email us here

Source: EIN Presswire

Accomplished Polymath Shares “Messages” On Better Living

Denny Daikeler BookTrail Agency

Denny Daikeler published Book

Denny Daikeler First Book

Denny Daikeler BookTrail Agency

Your Road Starts Here!

Denny Daikeler’s collection of experiences and insights convey how to maximize one’s potential in life

The universe had decided it was time for me to be aware of possibilities, communion, and the huge amount of power within me and us all around intuition, communication, manifesting, and knowing.”

— Denny Daikeler

PHILADELPHIA, PENNSYLVANIA, UNITED STATES, July 8, 2020 / — A greater connection to the universe, the powers that guide life and tie people together, this is what Denny Daikeler conveys with her “Messages,” a collection of recollections and insights drawn from her myriad experiences. Designer, instructor, interfaith minister, yoga teacher, artist and writer, these are just some of the fields Daikeler delved in. Her pursuits of these studies, disciplines and passions – as well as the people she encountered in these times – informs her, makes her attuned, and has left her with a repository of sagely knowhow to and meaningful moments to impart upon readers. Just as these moments comprise Daikeler’s life and changed it, so too do they offer audiences the opportunity for revelation.

“The universe had decided it was time for me to be aware of possibilities, communion, and the huge amount of power within me and us all around intuition, communication, manifesting, and knowing.” Daikeler says. An accomplished woman, she has spent years teaching and mentoring while honing her own understanding of her chosen fields and capabilities. And in doing so, she found greater meaning and connection with her fellow people and, perhaps, even higher forces.

“I wrote this book because of the amazing accumulation of experiences and guidance from spirit, the universe and life,” she explains. “I realized that not recording them would be withholding fascinating information that everyone needs to know…our possibilities of relationship with all, the answers to asking for guidance, the truth of what is possible, and the power each of us has.”

Once, she wrote a book about interior design. But this is not about that, the writings on design. Rather, it is about how she learned to create and shape narratives. The process of writing, not just penning words on paper or even publishing books, but writing one’s life. Her own journey entailed effort, sweat and tears and blood, all in order to succeed. But it was not just pure effort alone, it was also insight. Wisdom, acquired through the long and difficult road, which proved instrumental in opening different paths to new and rewarding destinations.

This is not a memoir nor a didactic instructional work, it is not just Daikeler on a metaphoric podium delivering sermons. While it is done with the medium of her experiences and memories, ultimately her “Messages” pass on these insights to readers and build it within them. It aims to develop awareness and, with that, agency.

“I encourage you to believe these stories and accept them as your own possibilities,” she says. This is what she hands to her readers. “The reader can learn how to live closely with a new reality. I had always been a student of theology, but I had no awareness of how to personally ask for and communicate with all of life. Now I know how simple it is.”

About the Author

Denny Daikeler is a graduate of Drexel University and a modern day Renaissance Woman. An interior designer, an instructor in design, an interfaith minister, a yoga teacher, a writer, a speaker, even a student in painting – she does it all. She did the first makeover television shows on interior design in Philadelphia. Daikeler has written articles for magazines and has been featured in newspapers and magazines. She is a mother of three grown children and a grandmother of four. She also loves kayaking, dancing, counseling and life itself.

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Messages: Flowing with Synchronicity by Denny Daikeler

Source: EIN Presswire

Patrick Bass Shares the Importance of Learning ASL

As a seasoned educator, Patrick Bass taught American Sign Language at Arizona State University and Queen Creek High School

PHOENIX, ARIZONA, UNITED STATES, July 8, 2020 / — According to Patrick Bass, learning American Sign Language is important, as it allows others to engage with the deaf community in social settings.

With more than 27 years of teaching experience in deaf education, Patrick Bass taught ASL at Arizona State University as well as Queen Creek High School. He was also a faculty associate with the College of Health Solutions.

Through his work, Patrick Bass encourages young people to dive deep into sign language and shares many opportunities for students to engage with the deaf community in several social settings throughout the valley.

According to the National Center for Health Statistics, approximately 28 million Americans (roughly 10% of the U.S. population) have some degree of hearing loss, with two million of these individuals classifying as deaf.

In addition, ASL is thought to be the third most commonly used language in the U.S.

“I am passionate about the power of communication and how to learn the language fully,” says Patrick Bass.

About Patrick Bass

Patrick Bass is a passionate and seasoned educator with over 27 years of teaching experience in deaf education. He is heavily involved in ASL evaluations and mentoring young deaf students. He was an ASL faculty associate with the College of Health Solutions and taught at Arizona State University for ASL I and II in 2019-2020. He also taught ASL level 1, 2, 3, and 4 at a public high school. Mr. Bass holds a B.S. in Business Administration/Accounting from California State University — Northridge. He received his Master’s in Special Education in Deaf/Hard of Hearing from CSU — Northridge. He also has certifications and is fully licensed in American Sign Language. He is part of the American Sign Language Teachers Association and the American Sign Language Round Table. Currently, he is working on his EdD (PhD) Degree in Organizational Leadership with emphasis in Higher Education from Grand Canyon University.

Patrick Bass has in depth experience teaching young people and encouraging them to dive deep into the language. He is committed to spiritual development and mentoring students to achieve their academic potentials based on curriculum in biblical worldview and values. He shares many opportunities for students to engage with the deaf community in social settings throughout the valley. He is passionate about the power of communication and how to learn the language fully. He enjoys coaching students who compete in cross country and track.

Patrick Bass
Education Professional
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Source: EIN Presswire

Seeing Beyond The Shattered Glass Debut

Speak your Truth, and Take back your voice!

Become An Overcomer!

Seeing Beyond the Shattered Glass the fiction by Dr. Ketra L. Davenport-King is her first book and will launch on Tuesday, July 4, 2020.

The Struggle Has no Hold on the Outcome”

— Dr. Ketra L. Davenport-King

DALLAS, TEXAS, USA, July 8, 2020 / — Kassidie Noel Winters is tired of living behind shattered glass! Kassidie was a child full of joy, laughter, and pure innocence. At the age of six, her life drastically changed forever by the one person she trusted. The dark hole left by being robbed of her innocence became filled with low self-esteem, anger, and poor decisions that would follow her into adulthood. Through professional counseling, Kassidie unlocks the buried parts of her past to face her childhood struggles, forgive her abuser, and put the shattered pieces in her life back together. From the first page of the book to the explosive ending, the reader will experience Kassidie's pain, recovery, and ultimately her triumph.

What others are saying?

Seeing Beyond the Shattered Glass grips the heart of the reader and strikes it with the emotions, fears, and pain experienced by the main character.” Alexis Roberson

"When reading, Seeing Beyond the Shattered Glass, I was at the tip of my seat in suspense. Then my emotions were grabbed by the vivid details of it all, and I connected to the pain and the next journey of Kassidie's life.” Dr. Mark Davis

“Dr. Ketra has written an astounding memoir based on real-life events. "Seeing Beyond the Shattered Glass" is a must-read! This book captures the attention of the reader from the onset.” Pastor Phyllis Johnson


Charismatic, Energetic, and Captivating are words that describe the personality of Dr. Ketra. Armed with over 20 years of serving the community, Dr. Ketra L. Davenport-King is an advocate, speaker, mentor, coach, and philanthropist who has radically impacted the lives of believers under the flagship of her ministry. Her latest accomplishment is her new book, Seeing Beyond the Shattered Glass, which is a fiction based on her true-life events. Dr. Ketra is confident that her book will inspire victims of sexual abuse who have suffered in silence to speak their truth.

Dr. Ketra L. Davenport-King
Life After Advocacy Group, Inc.,
+1 940-227-1615
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Source: EIN Presswire

Lawsuit: Dan Bilzerian Used CBD Company To Fund Lavish Lifestyle, Fired Company President Who Questioned Expenses

A whistleblower-retaliation lawsuit filed Tuesday claims the Instagram playboy potentially spent the company's millions to entertain himself.

LOS ANGELES, CALIFORNIA , US, July 8, 2020 / — – A whistleblower-retaliation lawsuit filed today claims that Instagram playboy Dan Bilzerian’s cannabis company, Ignite International, Ltd., funded such extravagant personal expenses as a $40,000 rock climbing wall, a $15,000 ping-pong table, and a $130,340 Bahamas photo shoot — and then fired the company president for refusing to approve the expenses.

The former president, Curtis Heffernan, also claims in his Superior Court lawsuit that he refused to misclassify a Paycheck Protection Program government loan as “miscellaneous income” on Ignite’s balance sheets. Forbes reported on Tuesday that Ignite lost $50 million last year and is likely to fail.

“He traveled the world with a harem of models that would make Hugh Hefner jealous, expecting that the company would cover it all,” said Heffernan’s lawyer, Tamara Freeze, founder of the employment law firm Workplace Justice Advocates, which filed the complaint with Lim Law Group.

However, an outside auditor flagged the models, and nearly $1 million of the company’s money as suspicious expenses, such as lavish trips and a $18,000 liquor tab for a Valentine’s Day party, Bilzerian expected the company to quickly rubber stamp them as “business expenses” — and when Mr. Heffernan refused to do that and participate in financial fraud, they fired him.

Heffernan, a former executive at Procter & Gamble, opposed attempts to inflate revenue and “raised serious concerns of financial fraud,” according to the complaint. Only two days after Heffernan refused a company board member’s request to “promptly confirm” the questionable lavish expenses by Bilzerian, the company fired him, the lawsuit says.

Ironically, Ignite has both a Whistleblower Policy to protect employees from retaliation if they report “questionable accounting or auditing practices,” and a Code of Business Conduct and Ethics prohibiting misappropriation of company assets, the lawsuit says. However, “such rules are meaningless when Bilzerian’s lifestyle expenses are under attack,” said Lim Law Group Founder Preston Lim.

About Workplace Justice Advocates
Workplace Justice Advocates, PLC, of Orange County and Los Angeles has won tens of millions of dollars in verdicts and settlements in wrongful termination and retaliation cases, including a $25 million dollar verdict in a whistleblower retaliation case in 2017.

About Lim Law Group
Lim Law Group, P.C. of Los Angeles has won millions of dollars in recovery for its clients. The employment law firm represents employees and specializes in wrongful termination, retaliation and wage and hour matters.

Steven Crighton
Newsroom PR
+1 203-560-1083
email us here

Source: EIN Presswire