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AGP Executive Report

Last update: 2 hours ago

Platform Shift: Meta’s ad revenue growth is outpacing Google Search’s as AI reshapes online advertising, while Netflix’s ad tier is drawing enough viewers to be included in TV ratings. AI Search: Google is expanding sponsored placements in AI search to more countries, including India, even as it acknowledges these ads earn less than traditional search ads. Ad Business: Amazon Ads approached $20 billion in third-quarter revenue as the company looks to agentic AI for further growth. Regional Reach: Gulf businesses are choosing Arabic-language ads even when their brands have English names, reflecting a focus on local audiences. Zee5 also launched ZAP, a new advertiser platform powered by Saptharushi. Creative Watch: The first Christmas campaigns are rolling out, with Scrooges, Muppets and a sniffly BFG among the early festive stars. Hyundai, meanwhile, brought its AI-powered BAYON ad to life.

Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.

AGP Wire

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Oct. 30, 2026

DigitalGuider says Amazon’s new Sponsored Services ads could reshape local lead generation

AGP

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Oct. 29, 2026

Above Digital says Meta ads can drive B2B leads beyond direct enquiries

AGP

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Oct. 27, 2026

Mid-size Amazon brands spend 10.6% of sales on ads, Eva Commerce study finds

AGP

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2 hours ago

Gulf brands write ads in Arabic even with English names, Adly data shows

AGP


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Ahead Of The Festive Season, Amazon Ads Brings Agency Leaders Together To Rethink The Media Opportunity

Ahead Of The Festive Season, Amazon Ads Brings Agency Leaders Together To Rethink The Media Opportunity

Collins accuses Schumer of pushing attack ads filled with 'outright lies' in tight Maine race

Collins accuses Schumer of pushing attack ads filled with 'outright lies' in tight Maine race

Christmas adverts 2026: Scrooges, Muppets and a BFG with the sniffles – the best festive ads so far

Christmas adverts 2026: Scrooges, Muppets and a BFG with the sniffles – the best festive ads so far


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Oct. 29, 2026

AdsGram Becomes the First to Bring tCPA Optimization to External Links in Telegram Ads

GlobeNewswire, Inc.

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Oct. 29, 2026

Brandlight’s New AI Ads Capability Helps Brands Win Visibility Across Both Organic and Paid AI Answers

GlobeNewswire, Inc.

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Oct. 28, 2026

Omniconvert Launches Commander, the AI Growth System That Turns Shopify Data Into Ads and Media Campaigns

EIN Presswire

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Oct. 27, 2026

Mid-Size Amazon Brands Spend a Median 10.6% of Sales on Ads, New Eva Commerce Study of 150 Brands Finds

EIN Presswire

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Oct. 27, 2026

San Diegan & U.S. Air Force Veteran Living with ALS Shares Support for Proposition 38 in New Advertisement

EIN Presswire

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Oct. 27, 2026

Life360 Appoints Advertising Leader Donna Sharp as General Manager of Life360 Ads

GlobeNewswire, Inc.

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